GuideSpark Recognized as a Top Workplace for 2015 by Bay Area News Group

June 29, 2015

Guidespark logo


Company Highlighted for Employee Satisfaction, Supportive Corporate Culture

MENLO PARK, CA — June 29, 2015 — GuideSpark, the leader in employee communications and engagement, today announced that it has been selected as one of the Bay Area News Group’s Top Workplaces of 2015.

The Top Workplaces are determined based solely on employee feedback. The employee survey is conducted by WorkplaceDynamics, LLP, a leading research firm on organizational health and employee engagement. WorkplaceDynamics conducts regional Top Workplaces programs with 37 major publishing partners and recognizes a list of 150 National Top Workplaces. Over the past year, more than 6,000 organizations and 1 in every 88 employees in the U.S. have turned to WorkplaceDynamics to better understand what’s on the minds of their employees.

GuideSpark transforms how companies engage, communicate and train their employees, offering an advanced SaaS communications platform that enables employers to present complex topics like benefits, compensation and onboarding in easy-to-understand, fully customized video content. As GuideSpark helps its clients create a more informed, engaged and satisfied workforce, the company strives to deliver an employee experience that matches this corporate mission. Through a combination of communication, collaboration, learning and celebration of successes, the company offers an encouraging and rewarding environment for all employees.

The superior employment experience at GuideSpark starts during the onboarding process, which is a critical time to engage with new employees. The company sets its newest hires up for success by pairing them with cross-functional mentors, providing engaging training videos and programs and placing them into already-functional workstations. This warm, friendly and collaborative culture extends throughout the employee lifecycle, with the company providing an open and transparent environment. For instance, in weekly “wins” meetings, the entire team gathers to share successes, celebrate employee accomplishments and share learnings. In addition, each time a sale is made, the event is marked with a ringing of a gong and a round of applause. This team spirit is also demonstrated through the exchange of ‘sparkles’ (colorful rings), whereby employees can show their appreciation for each other.

Through such efforts, GuideSpark shows its dedication to maintaining a positive and appreciative environment, ensuring the entire workforce is happy, recognized for their achievements and working productively to advance company goals.

“Since our inception, GuideSpark has been focused on creating a collaborative and focused work environment, highlighting employee contributions, and providing professional growth and development,” said Keith Kitani, CEO of GuideSpark. “We are honored to be recognized by the Bay Area News Group as a Top Workplace, and very grateful to our employees who have helped us achieve this recognition.”

The Bay Area News Group published the complete list of Top Workplaces on June 28, 2015. For more information about the Top Workplaces lists and WorkplaceDynamics, please visit and


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