Launch Comes as Top Companies Including Greenhouse Turn to Video to Recruit Millennials
New York, NY (PRWEB) November 07, 2016
Uncubed, a leading marketplace for recruiting talented millennials through compelling video content, today announced its integration with Greenhouse, a designer of powerful recruiting and onboarding software.
“Engagement through video has become the most effective way to recruit millennials,” said Chris Johnson, CEO & Co-Founder of Uncubed. “Top talent increasingly goes to companies that are known to be innovative, have inspiring workspaces, and humanize their career opportunities. Video content conveys that story and can engage passive candidates – something legacy job boards struggled with.”
The partnership allows Uncubed clients, which include both high-growth startups and innovative Fortune 100 companies, unparalleled analytics for hiring through video, while seamlessly integrating into Greenhouse’s applicant tracking system.
“The basic job posting has always been limited in terms of understanding applicant intent. With video, you can see which content a candidate watches, and effectively how interested they are in your company,” Johnson said. “For a hiring manager, knowing that this candidate has already seen their office and has learned something from a current team member, immediately brings them further down the funnel.”
Uncubed chose Greenhouse as its first major software integration due to the pre-existing overlap in customer base, the robustness of the Greenhouse platform, and the company’s focus on partner integrations. Greenhouse also uses Uncubed to recruit talent with five videos currently on the platform.
“We’re a big fan of what Uncubed does so we’re excited about this partnership,” said Daniel Chait, CEO of Greenhouse. “Uncubed videos reveal how companies creatively solve problems in areas such as marketing or engineering. Through this integration, our customers will now be able to show what they’re working on to attract top talent.”
This is the latest investment by Uncubed in its video platform, driven by the fast-growing interest from companies in leveraging video to recruit millennials – and heightened focus by all companies on building their employer brand.
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