Former Sapient Executive to Leverage Extensive Digital Commerce and Marketing Expertise to Lead Hodes into the Future
NEW YORK and SAN FRANCISCO (July 29, 2015) – Hodes, the market leader in helping companies connect with talent, today announced that it has appointed Roopesh Nair as president and CEO. Leveraging an extensive background in driving omni-channel digital transformations in the retail, healthcare, manufacturing and financial services industries, Nair has proven experience leading strategy, design and execution across multiple vendor partners and cross-functional teams.
“In a highly competitive environment, the ability for companies to break through a crowded field and highlight what they can offer as an employer can make all the difference. For over 40 years, Hodes has been delivering employer branding and recruitment advertising solutions that enable employers to do just that,” said Nair. “As Hodes continues to set the industry standard in employer branding as a paradigm that includes defining, executing, measuring and adjusting the brand elements continuously in order to transcend the complexity created by fast-moving target channels and audiences, I am honored to take the lead and guide the company’s future growth and innovation.”
In his role as president and CEO of Hodes, Nair draws on a highly successful career leading digital commerce and marketing initiatives for many Fortune 100 clients. He previously held executive-level positions in a very prominent marketing technology company, Sapient. After the company transitioned a large portion of its business and technology consulting offering into SapientNitro, a new breed of agency for the always-on world, Nair honed his leadership experience across the areas of account management, strategy, creative, technology, distributed delivery and sales. Publicis, one of the world’s leading communications groups, acquired Sapient in February 2015 in a $3.7 billion all-cash transaction to better serve its clients and help them navigate their most pressing communications and marketing challenges. Nair also had a brief stint at Acquity Group, leading the growth of one of its largest commerce and marketing practice areas that helped towards the company’s acquisition by Accenture Digital to drive Accenture’s expansion into digital in North America.
Nair’s entire career was built upon helping clients such as Aldo, AT&T, Belk, JCPenney, Loblaws, Medtronic, Sony, Thermo Fisher and Western Union embrace the latest digital marketing technologies to elevate their brands. With his in-depth understanding of the intersection of strategy, communication, marketing and technology, Nair’s extensive background makes him uniquely qualified to take the lead at Hodes.
In addition to his professional experience, Nair earned a Bachelor of Technology degree in electrical engineering from the Indian Institute of Technology. He also received a Master of Business Administration in general management from Columbia Business School and Walter A. Haas School of Business at the University of California, Berkeley as part of the joint Berkeley Columbia Executive MBA program.
“Throughout his career, Roopesh has demonstrated the leadership, marketing, technology expertise and proven ability to achieve success that will be crucial in steering the future of Hodes and ensuring we deliver the solutions to meet the evolving needs of today’s employers,” said Bill Chisholm, managing director of Symphony Technology Group. “We are confident that he will introduce the ideas and strategies that will enable Hodes to advance its market-leading position.”
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